Beach Road Weekend launched an event-full OOH campaign for their music festival this summer at Martha’s Vineyard. By utilizing Rail Interior Car Cards along the MN New Haven Line, they were able to draw awareness towards this event. Metro North Interior Car Card Advertising is unmatched in dwell time and reach. Purchasing advertisements in the cars allows for a substantial reach and display of your brand. You can purchase the Harlem Hudson Lines, the New Haven Line or a combination of both.

OOH ads are a great way to promote any industry. 69% of OOH ads create awareness of a public event. Whether it’s a grand opening, festival/concert, or announcing a sale, OOH ads are beneficial for any type of event. These ads have many purposes depending on the event. With OOH, you can announce an event and gain traction towards your website and social media sites to boost sales. Another way OOH is beneficial for events is it can be use as directional signage to direct guests towards the event location. Lastly, you can share any information regarding the event such as times, locations, participants, or even a welcome message. For example, Beach Road Weekend displayed a list of their participants, the location and dates of the festival, and where tickets can be purchased.

We at Inspiria Outdoor singularly focus on Outdoor Advertising. Our primary objective is to substantially increase a company’s brand recognition and exposure through strategic outdoor advertising placements. In addition, we are proud to guide our clients in providing the best outdoor media mix available to meet their budgets and strategic goals. In other words, whichever media format you chose, Inspiria is your partner in outdoor advertising.

Source: OAAA