HOW CAN OOH BE EFFECTIVE WHILE PROMOTING OUR ENTERTAINMENT PROJECTS?
Outdoor advertising can assist in generating buzz around your arts and entertainment projects. By putting our movie, film, song or show in front of your target market, you can create a sense of familiarity and encourage people to share your message through work of mouth. Just about 50% of viewers who have seen an ad for the entertainment industry have searched them In addition, when you combine OOH with other media formats, it can increase your visibility by 300%.
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BENEFITS OF OOH
- Increase ticket sales
- Generate buzz and engagement
- Increase word of mouth to family & friends
TOP ADVERTISERS
- Movies/TV Shows
- Music/Artists
- Fan Groups
TOP MEDIA FORMAT
- Times Square
- Large Format Transit
- Subway
WHO WE WORK WITH
FAQ’S
What is the ideal timing for launching an outdoor campaign before an event?
It is best to launch an outdoor campaign 4-6 weeks prior. This gives enough time to build awareness and drive anticipation.
How do you make your ad stand out in a crowded urban environment?
Choosing a high traffic location with a visually appealing creative to grab the attention of the busy commuters.
How can you track conversions or ticket sales influenced by outdoor ads?
In order to track ticket sales or conversions from your outdoor ad, we suggest adding a QR code or promo code to your advertisement. In addition, asking people how they heard about you can provide the same information.