The #1 thing that differentiates business besides reputation is VISIBILITY.
Located on key highways, intersections and choke points in major cities, billboards offer unparalleled large format advertising. Billboards offer tremendous visibility to vehicular traffic as they reach both the driver and all passengers on their commute to and from work or while out shopping on the weekends. Billboards offer an enormous creative canvas which will make a major impact in the market.
RAIL PLATFORM POSTER ADVERTISING
Rail platform advertising represents an excellent way to position your business in front of the affluent suburban commuter, each and every day. These displays not only reach the individuals on the platform, but the people inside the train who are looking out the window. This media form provides high frequency coverage of a very upscale audience while offering the ability to target geographically by placing ads only at the specific stations which target your consumer.
SUBWAY PLATFORM POSTER ADVERTISING
Situated on the subway platforms and walkways throughout New York City, vibrant and detailed subway advertising platform posters target key demographics — both multicultural and upscale audiences. These highly visible, clean posters demand attention in an otherwise hectic commuter environment — giving riders the opportunity to break away from their surroundings and to completely absorb your message. Forge new relationships with NYC’s 5 million+ daily riders through thousands of subway platform posters spread throughout the entire subway system.
BUS SHELTER ADVERTISING
Bus shelter advertising can deliver mass exposure or be targeted to reach a specific demographic audience or geographic area. Overall impressions are substantial as bus shelters are viewed by both pedestrian and vehicular traffic alike due to their curb side positioning along main roadways.
King/Queen bus posters offer superior eye level coverage and penetration, reaching commuters, workers and areas where traditional outdoor media is limited or unavailable. Tail and Fullback Bus Tail Displays are a colorful advertising medium which draws attention to your message, reaching active, on-the-go consumers in the marketplace. These advertising displays are perfect for reaching both pedestrian and vehicular traffic.
TAXI TOP ADVERTISING
Taxi top advertising is among the most recognizable in the world. Most customers are accustomed to seeing the bright backlit top featuring ads whenever they step in or as they are walking the streets of any city. Taxis gravitate toward the busiest areas in most cities as well as airports making taxi top advertising a natural fit for general market saturation in major cities like NY and Chicago. Taxi tops are sold in packages based on showing levels in each city.
TAXI TV ADVERTISING
While taxi top advertising capture those entering taxis or walking/driving past them, taxi tv advertising specifically targets taxi passengers. Those who have ridden in taxis are certainly familiar with the concept of taxi tv advertising. Playing in loops, your ad slot allows for a 15, 30 or 60 second full motion video allowing you to showcase your brand while passengers ride toward their destination. Taxi tv advertising can allow dayparting to further reach your target audience such as evening and rush hour day parting.
Airport advertising is designed to target passengers travelling for both business and pleasure. Your target audience and geography will help determine both the media format and the specific terminal/s we may recommend. We offer solutions in most major markets ranging from general coverage to strategic placements in FBO’s (fixed based operators) and terminals like the Delta Shuttle. The majority of our airport advertising work tends to fall within several major airports such as JFK, LaGuardia (LGA), Newark International, Miami, Chicago, Boston Logan and LAX as well as our local Westchester County Airport (HPN).
Place your brand front-and-center for game time, whether inside or outside, at some of the nation’s top sports arenas. With thousands of fans pouring into the seats for each event, and even more viewers watching from bars and homes across the country, stadium signage is a strategic home-run in terms of mass exposure. Media formats vary by location – dasher boards, digital, static, etc. – but what does not vary is the sheer impact delivered through this inescapably visible type of advertising. The stadiums we focus on are Yankee Stadium, Citi Field and the Barclays Center.