As the end of the summer season approaches, something else awaits: Quarter 4! 
Traditionally, Q4 is one of the busiest and most active times of the year for multiple industries: specifically the hospitality, entertainment, event and of course, retail industries. Make it a Night Out with OOH! Increased out-of-home activities create higher visibility, so target your market with OOH ads!
Targeted Local Ads
While holidays are the time for planning, a little spontaneity is always welcome for those looking to take a break from their routine. Localized OOH ads, such as digital billboards or posters near busy areas, can attract diners looking for a place to eat during their holiday shopping trips or gatherings. Special offers, holiday menus, and seasonal promotions can be highlighted effectively.
All Eyes on the Holidays
With more people traveling, attending events, and purchasing gifts during the holiday season, the last few months of the year are the best time to get your brand where the people are—out of home! During these increased travel months, OOH ads near airports, train stations, and highways can effectively target travelers. This visibility helps hotels and tourist attractions capture the attention of potential guests looking for last-minute bookings or holiday getaways. Additionally, the holiday shopping season sees a surge in foot traffic, and strategically placed OOH ads near shopping malls, downtown areas, and transit hubs can influence consumer decisions on where to shop or score sales.
Make it a Digital December!
Digital out of home advertising, or DOOH, allows for flexible, time-sensitive promotions. Retailers can change ads throughout the day to target specific audiences, such as promoting lunchtime deals for restaurants or evening sales events for retail stores. DOOH ads can also capitalize on the festive mood by using holiday-themed visuals and messages. This seasonal appeal can enhance the emotional connection with consumers, encouraging them to choose specific restaurants, hotels, or stores as part of their holiday experience. Make it a Night Out with OOH this holiday season!